Top 5 Entertainment Mascot Games on Unified Platform in Russia, Q2 2025

In the second quarter of 2025, the performance of the top entertainment mascot games on the unified platform in Russia showcased various trends in downloads, revenue, and active users, according to data from Sensor Tower.

Hello Kitty Nail Salon from Budge Studios saw a fluctuating trend in weekly revenue, reaching a peak of $124 in both mid-May and late June. Weekly downloads varied significantly, with a notable spike to 29K in late April. The app maintained a robust user base, peaking at 111K weekly active users in mid-June.

My Little Pony Rainbow Runners, also by Budge Studios, experienced a decline in weekly revenue towards the end of the quarter, starting at $95 and dropping to $29 in mid-June. Downloads gradually increased, culminating at 10K in the final week of June, while active users remained relatively stable, with a slight increase to 46K by the end of the quarter.

Hello Kitty My Dream Store from ACTGames Co., Ltd. had modest weekly revenue, peaking at $70 in mid-May. Downloads showed a significant increase, particularly in early June, reaching 15K. Active users followed a similar trend, peaking at 20K in early June before declining.

SpongeBob Adventures: In A Jam by Tilting Point LLC demonstrated strong revenue performance, peaking at $1K in early June. However, downloads decreased throughout the quarter, from 8K in March to 2K by the end of June. Active users also saw a decline, dropping from 29K to 6K.

Finally, Gummy Bear Run Endless Running by VIVA GAMES S.L. maintained consistent weekly downloads, with a notable increase to 6K in early May. Active users showed resilience, peaking at 11K in early May and maintaining around 7K towards the end of June.

For more detailed insights and analysis, visit Sensor Tower.